Sometimes traditional advertising fails, well, probably in many cases. Creativity might not be enough to attract people’s attention so you might want to choose a different medium, for example crosswalks.
Crosswalks are a great medium as they are strategically located and very cost effective. Here follow some of the best done in previous years.
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South Africa Tourism |
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Hair salon in India |
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Unknown! |
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Coca Cola in Spain |
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Mr. Clean (Unknown location)
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McDonald's in Switzerland |
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Latina Insurance in Peru |
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St. Louis Symphony in USA |
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Unknown |
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Shopping Mall in Brazil |
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Cool ideas...but i would not walk on the coffin one...And how do they keep Mr. Clean so clean??
That's brilliant!
ReplyDeleteMcDonald's cross walk?! haha, tacky...yet effective.
ReplyDeleteI love these, I wish more advertising was creative, I think it's most effective that way!
ReplyDeleteThey look great but they don't really look like crosswalks either. I could see this ending in a nasty law suite.
ReplyDeleteThis is just so totally cool. It beats billboards. I hate billboards - I wish ad people would think of ways to not use them.
ReplyDeleteCould be a way to do a run-around Adshel's monopoly of sites.
ReplyDeleteSão muito boas estas intervesões artisticas naa faixas de pedestres. Gostei muito! Boa sacada , essa...
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