Dump your girlfriend for a Champions League final ticket?

I just love Heineken’s marketing. 
A month ahead of the climax to the best club competition in the world, Heineken have started to plug the UEFA Champions League final with a brand new ‘storytelling’ commercial shot in Spain.

A costly exercise but it helped building and delivering the story across the world as the video has had more than 1.8 million views. Think big ;)
If you liked this then take a look at Heineken’s 'Social media challenge - Meet the World in One City', 'Football Vs Girlfriends', 'THINK BIG KARAOKE' and the awesome 'Surprise Roulette'.

2 comments:

  1. FatSu17 May 2014 at 22:14

    Cool!! If you win...

    ReplyDelete
  2. best fictional queens12 September 2014 at 11:44

    In an ideal world, media outlets would ignore the trivial banalities of celebrity meltdowns and focus primarily on the real world issues that concern us all. But they don’t.

    ReplyDelete

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