Social media ROI — by Oman Collective Intelligence on 29/10/2011

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I often get asked the “how do my 3,000 Facebook fans translate into revenue?” question and my usual answer is that Return on Investment is a...

A fun social media policy — by Oman Collective Intelligence on 17/10/2011

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Sometime ago I wrote about the importance of having an internal social media policy or guidelines for employees to understand rules, belief...

Social Media Experts...are they? — by Oman Collective Intelligence on 11/10/2011

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It’s more and more common to find social media experts or gurus everywhere. If you Google ‘social media expert’ you will get about 1,180,000...